Why Art ?

Why the Art Market ?

7 billion € annual turnover of the art market in 2020 vs 1.4 billion in 2013 (source hiscox)

450 m€ Salvator Mundi by Leonard de Vinci in 2017

399 m$ sale price for a Picasso

199 m for an Andy Warhol

170m for a work by Amadeo Modigliani, source artpro.com

1800 % : the growth of the contemporary art price index in 15 years.

Reasons for the popularity and interest in investing in the art market :

  • A tangible asset
  • A market in continuous growth
  • An alternative to traditional investments (forex, equities, real estate, gold)
  • High liquidity
  • A safe haven in times of crisis
  • A possibility of tax exemption for both individuals and legal entities
  • A medium and long term asset enhancement
  • Market dominated by galleries and auction houses
  • Explosion of billionaires
  • Advantageous taxation of capital gains
  • A regulated market with experts, certificates and operating rules
  • Museum demand worldwide
  • Explosion of social networks and media
  • Lack of awareness of the general public
  • A pleasure to contemplate
  • Access to selected known and upcoming artists
  • A vector of internal culture
  • Pleasure of sharing and exhibiting within companies

HEC thesis awarded in 2016